Selling your home on your own is filled with a range of emotions, tons of decisions, and a variety of challenges that you may not even see coming. Many take on a DIY approach to getting the job done by going the FSBO route—For Sale By Owner. Others get so overwhelmed with the process that they end up hiring an experienced agent. Selling on your own leaves you responsible for pricing, marketing, showing, negotiating, completing paperwork, and closing. Here are five things to consider before jumping into selling as an FSBO.
1. Pricing Strategy
An experienced agent who focuses on the local area usually has insight into what homes are worth in your area and can price your home accurately. They have access to market data and trends that guide them in finding the price that will get buyers interested. Often, they can get you more than you were even expecting.
2. Marketing Exposure
Working with an agent allows you to have access to all of their marketing strategies and listing exposure tools, including the local MLS website, REIN.com, and other listing portals. An experienced agent will use their network, social media presence, and connections with other real estate professionals to make sure your listing has the most eyes looking at it.
3. Time and Dedication
An agent has the time that you don’t have to dedicate themselves to getting your listing sold. Selling your home is their full-time job. Most agents work weekends and even holidays to get your potential buyers in the door for showings and walk-throughs. Agents have access to a lockbox which is a device that allows them to freely show your home while you’re away. Enjoy the perks of an uninterrupted workday because your agent has everything handled.
4. Negotiation Skills
Agents come equipped with expert negotiation skills. They can weed out the serious buyers from the tire- kickers. They can also take the emotion out of the deal. You have a level of emotional attachment to your home that could cause you to make decisions based on your feelings. Your agent is there to guide you to make rational decisions for where you are in the selling process.
Selling your home involves a lot of paperwork that has to be accurately completed to be processed. Your agent will know the ins and outs of the legalese that goes into the signing process.
Selling your home will be one of the biggest decisions in your life. Don’t go at it alone with the hopes of saving a few bucks. Connect with one of our 7,000 agents today to help you take advantage of the market. To find out what you can afford, check out our mortgage calculator to help estimate your monthly payments. For local listings you can trust, start with REIN.com.
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